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Conversations with Grass is Greener + Global Vibe Radio 026

GVR-EP-26-2014-Cover
New York City based DJ/Producer duo, Grass is Greener, is coming off a busy year touring and producing. They were kind enough to deliver us an exclusive mix for our latest episode of Global Vibe Radio. We caught up with them recently for a quick Q&A to discuss everything from Sullivan Room, what to expect this year, and their studio process when the two sit and collaborate. Be sure to stream and download the episode below and subscribe to our iTunes Channel for monthly guest mixes showcasing the best in house & techno.

How have things been after the closing of Sullivan Room?

EBAR>>We started our first residency there as a duo, so it will be missed, but one door closes and another opens.  It has pushed us out of the comfort zone locally in NYC as DJs.

SR SERGE (aka Sergei Sklyarenko)>>It gave me more time to spend in the studio, focused on production for the Grass Is Greener project.  After making it to the top 10 charts and gaining recognition, we’ve been fortunate to travel the world and showcase our sound in many major cities and clubs

The location at 218 Sullivan will surely be missed. How was your recent Sullivan Room party at Tribeca Studios?  

SR SERGE>>I started these 5 months ago, so 5 successful events later, I’m happy to say that we’ve maintained a similar intimate setting as we had at 218 Sullivan.  Good sound, good people, but it will never be the same as the original 218 vibe.  But you never know where the Sullivan Room brand may resurface…

What are you both looking forward to this year?

EBAR>>Looking to play more varied events.  We really have a sound that works equally well for bottle service as it does for the summer festival.

SR SERGE>>More original production, I may even try to do something random with some Russian vocals!

Can you give us some insight to your studio process when you two are together?  

EBAR>>Listening to a lot of music to get inspired, then looking through notes of music ideas that we’ve taken over time, full of references to older music (mainly obscure 80s tracks), and then laying down some melodic patterns. The best ideas come up in the subway, on the plane, jazz concerts, in the middle of nowhere – so noting thoughts when they occur is important.

What’s on the horizon for Grass is Greener? 

SR SERGE>>Getting quality music out there and sticking to our guns, our musical identity as Grass Is Greener.

Any new releases to look forward to?

EBAR>>We’re currently working on a new EP, a bit tech-house inflected.  Some familiar samples that we think will be floorfillers.  Remixes here and there if we’re feeling the tracks and have the bandwidth.  Our Beatport page is filling up nicely!


Follow GRASS IS GREENER:
Facebook | Resident Advisor | SoundCloud | Beatport

Artist Spotlight: Grass is Greener

Grass is greenerThe Grass is Greener on the other side, as the old saying goes. In this case, the other side is New York City. And the grass? Well, it’s the dynamic duo comprised of SR Serge and EBAR known as Grass is Greener. The two have a knack for producing deep house flavors with tech house grooves, and have become a staple in the ever growing underground scene. They’ll be gracing the decks at Frenzy Afterhours at Avalon Hollywood this Friday, and in preparation we take an in depth look at the duo and their work in the scene.

Both have been heavily involved in the music scene, most notably with their association and involvement with the iconic Sullivan Room in New York. Prior to the clubs abrupt closing it fostered a family style environment that placed an emphasis on the connection between attendees and artists. The club located at 218 Sullivan Street had an excellent run for about 12 years, and took risks while experimenting with bringing new underground talent to the New York scene. With any longstanding event it’s natural to develop a close relationship, and despite the club’s closing they have created an important bond between everyone and the underground sounds.

Esteemed artist Shlomi Aber had nothing but kind words for Sullivan Room saying “even though it’s a great club, Sullivan was not just a club, it was a family, and I am happy to be part of such a great family”. It is these types of comments that prove to be a testament to how great the place was, and how important people like Serge were to this establishment. However, the legacy of the Sullivan Room lives on through the creation of the record label, Sullivan Room Records.

Their hard work and dedication was clearly evident in the Sullivan Room, and that same passion comes through with the record label. There are many visions and goals for record labels, but Sullivan Room Records strives on showcasing and curating home-grown talent from New York. This isn’t to say that it is exclusively New York talent. The label has released tracks and EP’s from the likes of Florian Meindl, Marco Bailey, Zoo Brazil, and others. But it important to recognize the goal to have this as a platform for artists to express their sound, especially one that comes from the vibrant place that is New York City. Take a more extensive look into Sullivan Room’s online catalog on Beatport. As for Grass is Greener, they also are building quite a résumé when it comes to their productions and catalog.

Sullivan Room

Grass is Greener have had a steady string of releases on Nurvous Records as well as their home imprint of Sullivan Room. Namedropper is a monster of a track that is aimed directly at the heart of the dancefloor as a peak hour bomb. Tracks like Namedropper clearly show their techy side with flashes of minimal, but they’re versatile and know exactly how to keep it interesting in all genres and moods within underground music. Having this ability both in the studio and the DJ booth make them a powerful duo that know what the people need to satisfy their dance floor cravings.

In an article from Crossfader.com about DJ’s in demand, Grass is Greener was featured and expressed that they “make sure to deliver a consistent vibration in [their] productions and DJ sets. We don’t want to confuse our listeners. Our sound has to be recognizable as our sound. People need to know that when they come back for seconds, it will be just as good or better than the first time – and in the same flavor”. The duo deliver just that in their DJ sets. Even when sticking to their recognizable sound, they manage to stay innovative and fresh in the industry. In addition to excellent releases on various labels, Grass is Greener also landed a top track on 7 Stars Music Ibiza 2014 compilation.

Clase Azul is absolutely loaded with summer vibes, but can be appreciated at any time of the year. At 115 beats per minute, the track is still loaded with energy with warm leads and organic textures that make this a stand out track on the compilation.

The duo can look back on many successful years both in productions and events, and the future remains bright for Grass is Greener. With more releases on the way, and a busy 2015 in the works you can be sure that they’ll continue to be influential in the scene. This Friday we want to give them a very warm welcome to our favorite afterhour in Hollywood at Frenzy. The dance floor will be in good hands as this amazing duo from New York shares their style with Los Angeles.