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Attend More Festivals and Raves: Science Says They Make You Happier

A study conducted in Australia with a sample size of 1,000 people has concluded that people who regularly attend festivals, raves and music concerts are happier with their lives overall than those who do not.

We have always known that art in general and music tend to increase any given person’s happiness level, but this particular study reports that people who go to communal music events on a regular basis are far more satisfied with their life in general than those who abstain from such activities.

The study “explores the connection between habitual music engagement and subjective wellbeing (SWB),” where ‘habitual music engagement’ might be anything from attending music festivals to just going to the club.

The findings revealed that engaging with music by dancing or attending musical events was associated with higher SWB than for those who did not engage with music in these forms. The findings also emphasised the important role of engaging with music in the company of others with regard to SWB, highlighting an interpersonal feature of music.

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California Festival Announces Historic Medical Marijuana Zone

Northern Nights Music Festival is one of the most anticipated music festivals of the summer on the United States’ West Coast. This year, the festival celebrates its 5th year with not only more music, fun, and unmatched vibes but also with a historic milestone to celebrate as well. The 5th Northern Nights Festival edition will not only see the return of last year’s beloved and trailblazing Medical Marijuana Zone, but will also be expanded into something bigger and better.

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An Interactive Festival Map With All The European Summer Festivals That Matter

Heading to Europe for the summer? Still looking to plan a last-minute trip to a festival you have never been to?

Check out this interactive map put together by Electronic Beats, it may come useful in your planning! This handy visual guide highlights all European festivals worth knowing about between the end of May and the end of August, including heavyweights the likes of Awakenings, Sonar, Into The Valley Dekmantel, Sonus and Dimension, as well as a lot other smaller less-known festivals.

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Seth Rogan and The Lonely Island Announce Movie About Festival That Goes “Horrible Wrong”

Life is full coincidences, we know, but none could have been sweeter for Seth Roger and The Lonely Island.

The famous Hollywood actor took to his Twitter this past Friday to announce his forthcoming movie about a festival that goes “horribly wrong,” perfect timing considering the media frenzy surrounding the incredible fail of Fyre Festival in the Bahamas over this past weekend. The world’s social media networks, blogs and even mainstream news all covered what was possibly the biggest  music festival failure and cultural meltdown in recent history, with celebrities and other non-industry heavyweights weighing in with their thoughts, opinions and troll/jokes on social media.

This was followed by Fyre Festival co-founder Billy MacFarland coming on record with an apology, describing it as the “worst day of his life.” Ja Rule, the other founder of Fyre Festival, stuck with a short uninspired Twitter “apology” and nothing less.

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The Funniest Tweets To Come Out Of The Fyre Festival Disaster

Update: Read the official statement from Fyre Festival co-founder Billy MacFarland

Fyre Festival has turned out to be quite the disaster, to put it lightly. Attendees, some of whom literally forked over thousands and thousands of dollars for what they expected to be a lavish experience, were greeted on festival grounds at the Bahamas by an experience that was everything except the luxurious, supermodel-filled getaway which they had been promised.

You may know of the festival, which is run by Ja Rule and Billy McFarland’s Fyre Media company, thanks to their heavily sponsored content campaign which was promoted on Instagram and other social media outlets by the likes of Kendall Jenner, Emily Ratajkowski, and Bella Hadid. The glamorous offerings, however, didn’t quite live up to expectations.

While thousands got to witness the shambles waiting for them in the Bahamas, many didn’t even get to fly to the Caribbean island, with all flights scheduled to depart to the destination reportedly cancelled after initial news of the disaster zone awaiting them began to make the social media rounds.

But let’s backtrack a bit and discuss what happened at the festival itself. Consequence of Sounds reports: those who made it to the grounds discovered soon enough that it was a far cry from the oasis they were promised. Tickets to the festival ran between $4,000 and $12,000, with the price of admission including a chartered flight from Miami, private villas to sleep in, yacht rides with gorgeous models, and performances from the likes of G.O.O.D. Music, Major Lazer, Blink-182, Disclosure, and more. On paper it all sounded great, if you’re the kind of person that is into that super exclusive douchebag festival experience. In reality, festival grounds were littered with half-built tents and mountains of trash. Catered meals were nothing more than a slice of bread and cheese, with a salad garnish for good measure. As night fell, the situation became even more chaotic, with festival staff and security nowhere to be found. Luggage was thrown out of the back of a truck to an awaiting mob. There were reports of feral dogs running loose through the festival grounds, and some attendees allege to have gotten into verbal and physical confrontations with locals. All the while, flights to the island have been cancelled.

What ensued was a slew of tweets depicting just how bad and dangerous the situation was and, in true unforgiving Internet fashion, throwing some humor on the fiery situation… pun intended. William Needham Finley IV took to his Twitter to document the experience in brilliant detail and with great humor:

 

Unsurprisingly, he wasn’t the only one to unleash some humor on the situation:


As can be seen from the tweets above, most of those who originally made it to the festival grounds found ways to leave and fly back to the mainland United States. Needless to say we strongly doubt that Weekend II — yes Fyre Festival was meant to run over the space of this weekend and the next, pretty unheard of for a first-time festival — will take place. Instead we assume that organizers will be dealing with a few lawsuits or perhaps a class action suit from the hundreds of (possibly) wealthy attendees that were scammed out of thousands of dollars to receive what turned out to be a fairly realistic disaster relief experience.

The festival’s social channels have been unsurprisingly quiet, except for the following misleading, uninformative and frankly dishonest Instagram post blaming all the above vicissitudes to mere “growing pains.” We honestly doubt they will have much of a chance to do any growing following this…

 

Things got off to an unexpected start at day one of Fyre Festival. FOR THOSE CURRENTLY ON GREAT EXUMA We are working to comfortably accommodate guests and deliver a great experience. If you have needs, please head to the “BLUE HOUSE” on the main festival site. Security, first aid, and Fyre Festival staff are here to assist immediately, 24/7. FOR THOSE WITH PENDING TRAVEL TO THE EXUMAS TOMORROW Due to circumstances beyond our control, and in line with a culture of safety, all inbound charter flights to the Exumas have been canceled. Your ticket and any funds uploaded to your RFID band will be refunded. Thank you for bearing with us as we work through the growing pains that every first year event experiences. Revised itinerary information will be shared soon for the remainder of this weekend and weekend two.

A post shared by FYRE FESTIVAL (@fyrefestival) on

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H/T: Consequence of Sound

The Best European Party Countries of 2017

Summer is fast approaching, so why not make it a worthwhile one by taking an unforgettable vacation to Europe, where some of the hottest and most fun parties are being held at this time of year?

With so many events happening throughout the continent this summer, it can be daunting to plan a trip there and determine where to go exactly. Fortunately, we have prepared this handy guide that gives you the lowdown on the best countries in Europe to go to. This guide will also tell you which specific events in each country we highly recommend you check out. And while you’re at it, we give you the opportunity to learn some practical culture and language lessons that will be particularly useful for the occasion.

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Your Complete Party Guide to Movement Detroit 2017

It’s that time of the year once more as Movement Detroit nears and parties happening in the city throughout Memorial Day Weekend begin to get announced. With so much happening on the course of five days, we have put together this comprehensive guide to help you choose and plan your weekend with ease.

The list is sorted in order by day, with events displayed alphabetically. While most are afterparties, there are a few day parties too which are clearly marked to avoid confusion. It’s Detroit during Movement weekend, so bear in mind that some night parties turn into day parties, and sometimes certain events go longer than originally announced.

The 6AM staff combed through the entire list and selected favorites that we recommend based on years of experience traveling to Detroit for Movement weekend. Please be aware that some lineups are still TBD and some parties are altogether still yet to be announced. We will be updating this list daily to ensure it’s complete for your use. As you prepare your trip to Detroit, also check out our expansive City Travel Guide to help you get the most out of your stay.

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Desert Hearts Reveals 2017 Festival Lineup featuring Atish, Edu Imbernon and Justin Martin

During the last four years Desert Hearts has evolved tremendously, moving from their humble micro-party in the Mojave desert to a devout and loyal community of dance floor fanatics throughout the country and beyond.

The roots of the movement, however, remain the same: a 72-hour hedonistic affair with one stage that features house, techno and blurred genres in between. To remain true to their roots, Desert Hearts continues to offer world-class artist booking within the unique Los Coyotes Reservation with their 2017 edition set to take place on March 31 – April 3.

This year’s lineup includes artists such as Justin Martin, Dave Seaman, Doc Martin, Edu Imbernon, Marques Wyatt, jozif, DJ Garth, Sacha Robotti, David Scuba, and Christian Martin join young legends Atish, Ardalan, Oona Dahl, Max Chapman, Deep Jesus, and Detlef, Desert Hearts Records flag-bearers TACHES, M.O.N.R.O.E.,The Glitz, Rybo, Fritz Carlton, Kevin Anderson, and DINK, live spectacles from KMLN and Monolink, plus of course Your Desert Hearts Crew Mikey Lion, Lee Reynolds, Marbs and Porkchop.

Since their last triumph at Los Coyotes, Desert Hearts been taking their City Hearts party on the road, visiting cities and locations near and far with sold-out and packed shows in Playa Del Carmen, Costa Rica, Brazil, Mexico City, New York, Miami, Austin, San Francisco, Portland, and many more.

Desert Hearts 2017

Connect with Desert Hearts: Online | Facebook | Twitter | Instagram

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6 Social Media Tips To Execute Successful Events

 

A lot of moving parts have to come together to create a successful club night, concert or festival. In today’s day and age, technology and social media in particular are vital skills for successful event brands to connect with their target audience and, perhaps most importantly, keep them engaged.

In 2015 alone, 32 million people attended music festivals in the United States. Countless more went to a show, concert or club to see an artist play, multiplying the number of potential customers for any event organizers exponentially. The crowds are there, it’s just a matter of getting your event known to them and getting them interested to attend. But how?

With social media directly commanding up to 25% of the total traffic to all ticketing sites, it is imperative that you get your social media strategy right. There’s plenty of platforms to activate your social media plan, but posting what sounds good the day-of isn’t a good enough strategy to really get the most out of your network’s potential.

We talked with several promoters and event organizers to find out what their successful habits are with regards to social media and event promotion:

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Quick Promoter Tips on How to Sell Out Your Show

 

The role of the promoter has changed over the years. That is to say that more often than not, in today’s electronic music scene, DJs and producers are finding themselves doubling up as promoters of their own parties. Starting a label may sure be a way of releasing music, but the real money is in monetizing the label brand with organized showcases and parties the same way some of the most respected imprints have been doing for years. The likes of Cadenza, mobilee, Dirtybird, Knee Deep in Sound, Suara, All Day I Dream and Diynamic are just a few examples that come to mind.

Selling out an event is always the ultimate goal for any promoter, and if you’re already selling out events the idea is to always be able to do it faster than before. There’s industry techniques and skills involved in speeding up ticket sales, especially when you’re battling with small budgets, tough competition or are an emerging brand in an already existing market.

Here are some important tools at your disposal:

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